I’d Rather Have Genuine Followers…

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It is astounding to me how many people will try to cheat the social media system in place these days by buying followers. A few of my friends have jumped on the follower-purchasing bandwagon, and though I understand to some extent why such a practice is appealing to them, I honestly believe it is cheating. I have seen Instagram profiles grow literally overnight (examples are: from 12k followers to 26k, or from 2,700 to 88k), and the number of likes on images grow (more examples: from 45 to 1,200, from 300 to 8,000). Sorry, but I call bullshit on every single individual whose profile has a sudden surge without any valid reason for it. It’s all so obvious!

Furthermore, followers who are purchased are typically not interested in what a person has to sell, and are only interested in a follow-for-follow, like-for-like benefit. For those of you who are guilty of purchasing followers, I will be blunt and tell you that your group of fair-weather followers is as ephemeral as the Sahara wind. So if you insist on building a phony world for yourself, by all means, have fun with that. But you will lose genuine followers in a heartbeat. I just won’t play into that game of illusion.

The Social Media T and A Show

Social media is pretty much here to stay, as evidenced by the worldwide participation which has emerged. Truth be told, it can be fantastic way to build a brand and to advertise products and services. However, social media has also provided very easy access to smut and porn of all degrees (I’m guessing at the extent here, since I have no idea how far that river extends). My belief is that as long as no one is getting hurt or bullied, all is fair and that the more salacious profiles should be able to do their thing. Seriously, if that’s your thing, then rock on.

However, this post is about the so-called “above board” profiles whose admins are young fitness women and men desperate to increase their following by whatever means they can. Here’s my contention: if you are truly a FITNESS person, the occasional selfie which features your ample bosom or buttocks seems reasonable, but if you are littering your Snapchat or Instagram account with images of your big fake twins (either pectoral or down south) and proclaiming that you are just trying to spread the love, you’re not fooling anyone. Guys are surely sending their “love”, and certainly not in a proper or flattering way. Why would you even take pride in growing numbers of followers if you know that you are only building an online spank bank for creeps?

I understand that some men are so creepy that they’ll get off on images of models in bras from a 1954 Sears catalog, but if you are posting pics of yourself bending over bare-assed, you are truly asking for attention from the least savory members of society. And if that’s the case, shame on you. The only value you have when you consistently post scandalous images of your barely-clothed body is as a hot piece of ass, and certainly not someone with any authority or intellectual merit, even if you hold three doctorates and have won a bunch of academic awards.

I’m not saying you can’t be sexy, but there is a lot to be said for leaving something to the imagination. If you are revealing any part of yourself which might only otherwise be revealed behind closed doors to the object of your lust, you’d better think twice about what kind of riff-raff such an image will attract.

A good filter to use when you are thinking of posting an image on social media is to ask yourself, “Would I be okay with my dad/mom/daughter/son/brother/sister/grandpa/grandma seeing this image?” Try not to rationalize the response, but really pay attention to what the image conveys, as well as what kind of audience it will draw in. Another good filter is to ask yourself, “Will I be proud or embarrassed about this image in 5/10/1/20/25/30 years?”

In summary, if you are a fitness person with a social media profile which features a constant display of body parts and crevices which should only be seen by your lover, and which are not in any way related to the porn industry, you might as well switch industries. That is, unless you want to be recognized for something other than your lady humps or your baby-maker!

Hot Female Doctors

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Over the past few years, several male physicians, including Dr. Travis Stork of The Doctors and Dr. Mike (aka doctor.mike on Instagram), have enjoyed some media attention as a result of their good looks. Never mind that these docs have endured years of medical training (in Dr. Mike’s case, he’s still going through it as a resident). Their followers are more interested in celebrating how hot they are. However, I want to know where all the hot lady doctors are?

As a fully credentialed, board certified physician who also happens to be deeply involved in fitness, bodybuilding and modeling, I know that I stand out a bit in a sea of medical professionals, and to be honest, I am proud of it. Yes, I get plenty of criticism for modeling in bikinis, but I don’t see why I should feel a drop of shame for doing so. Women all over the world wear bikinis, and go sans suits in some locales. It’s not a crime or a scandal to wear a bikini, or to show my legs or midsection. I have modeled my entire life, and I have no plans to stop at all, especially if I have a physique which is bikini-worthy. Because of this, I have become known as a “hot doctor”.

You would think that societal influences have relaxed enough to allow a female physician to flaunt her femininity without getting dinged for it, but I continue to see resistance all over social media. In fact, it recently came to my attention that there aren’t too many female docs who are confident enough to push the envelope and post images which may be considered more alluring. It is still considered “proper” and customary for a female doctor to remain covered up in social media posts. I’m not talking about jeans and a t-shirt. I’m talking about professional business attire and a white coat, or scrubs. So does that mean that women who are physicians aren’t allowed to reveal who they are outside of the clinical setting? That’s ridiculous.

My life is so varied, full and exciting that I can easily escape the dry and often depressing climate of medicine and enjoy something that has twists and turns. None of my other pursuits diminish what I bring to the table as a healer. If anything, they add a humanness and relatability which I think my patients appreciate. I have said before and will say again that I have never been, nor will I ever be, a “typical” physician (whatever that means). I don’t talk about medical cases and read medical tomes when I am away from the office. Many of my colleagues are so unbalanced that they will eat, breathe and live medicine constantly, but that is not my style at all. Some of them are also social misfits and cannot talk about a non-medical topic without stumbling and bumbling. The social awkwardness of some physicians is so painful to witness that I find myself cringing and looking for a quick exit when social hour begins at a conference or medical dinner.

In response to some criticism I received about posting professional swimsuit images on my main Instagram account, I established a medical Instagram profile to appease the haters somewhat, as well as legitimize my medical practice. However, I still post what I WANT to post on my main account, and if my posting habits continue to solidify the “hot doctor” label I have been given, then SO BE IT!

I Hate Taking Selfies

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Both of my parents used to put me in front of cameras all the time, which largely explains why I am so comfortable in front of them. I am very much at ease before a still camera, and am usually fine in front of a moving one, even if I have to improvise or read cold. I have never really shied away from the camera lens like some people tend to do, and am usually happy to join in a group picture when asked to do so.

All bets are off when I have to take a selfie. I have stubbornly remained on the Android boat and refuse to cross over to the iPhone world, and as a result I have to deal with a camera which, quite frankly, sucks, especially when in selfie mode. I have an oval face, but my phone camera wants to make me look like I have a long, weird horse face! My phone camera is also completely incapable of capturing ideal lighting conditions. Since I want people to see me in my natural, everyday state, and am very reluctant to use filters on my social media posts, I realize that many of my social media posts which feature a selfie don’t exactly make me look my best.

As if that wasn’t enough to discourage me from taking selfies, I also don’t enjoy the process of looking at myself and trying to line up a picture. When someone else is photographing or filming me, I allow myself to relax and trust the person who is capturing my likeness. When I take selfies with my phone, I become easily and quickly bored with the activity. It’s not like me to spend massive amounts of time in front of a mirror, fussing and primping, so I certainly don’t enjoy spending additional time taking pictures of myself.

Here’s my M.O. for taking selfies: I think of a good setup for the shot, then I take between two and eight selfies. I know you selfie experts are probably horrified by the paltry amount of selfies I take, and are ready to tell me, “No wonder you don’t get good selfies!” I know that the most dedicated Instagram selfie takers will often take over a hundred versions of a selfie and sift through them to find the most flattering images, but I don’t have that kind of time!

I have spoken with branding people who say that it is worth taking time to snap the perfect selfie, but I have careers and a life outside of social media, and in that real world, time is money. If I don’t get my work done, I don’t get paid. And no one will have sympathy for me if I tell them I need a couple of hours each day to take the perfect batch of selfies. Since I also apply a five-minute face each day (concealer, brow pencil, eyeliner, mascara, blush, translucent powder and lipstick…NO foundation, bronzer, eyeshadow, lipgloss for my daily look!), I am not prepping for selfies all the time.

Who else out there hates taking selfies? IMAG0893

Nice Comments Versus Inappropriate Comments

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One day last week, as I was walking from my car to the office, I passed by two construction workers who were standing on the sidewalk. As I walked by them, one of the workers remarked, “I hope I don’t sound inappropriate, but you walking by us just made my day.” I turned back, smiled and said thank you, to which he tipped his construction hat and smiled. I then resumed my walk to the office. That was it. No horrid cat calls, no wolf whistles, simply a nice compliment without any creepy vibes.

My general experience is that men who take the time to share comments with me out in public tend to be the nicest and most respectful men. They just deliver a compliment, without going into an awkward space by either trying to ask me out, or by making inappropriate comments or sounds. They seem to understand that while women enjoy being complimented, they do NOT like being objectified or hit on.

At the other extreme are guys who use social media platforms to display their tackiest and most disrespectful behavior. I can’t even count how many ridiculous direct messages I have received through Facebook and Instagram over the years, but there have been a lot, and the accounts have all been blocked. Sometimes it starts out with a nice comment, like “you are so beautiful”, but then morphs into “hey baby u so sexxxi I wanna f*** u”, quickly earning that individual a BLOCK. What I’d like to know is how many women are out there who actually respond in a positive fashion to this kind of talk? Are there women out there who are insecure enough to encourage this type of exchange?

Seriously, guys, if you find a woman beautiful or hot, and you don’t know her, please don’t be gross. We ladies truly don’t like it. All you are doing is giving your gender a bad rap. If you can’t keep it clean, then you should keep your words to yourself.

When People Are Full Of Hate

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One of the hazards of posting on social media is that you run the risk of catching the attention of complete sociopaths who seem to have nothing better to do than to spread hate by posting negative comments on other people’s posts. I was utterly shocked to see a very negative comment added onto a Tweet I posted just now. It was ugly and mean-spirited, and it definitely hurt me to my core. The gist of the comment was that I was a dime a dozen, and will never win anything (hmmm, good to know). This was posted by a guy who had the look of a sociopath in his soulless eyes. I briefly scanned his profile before blocking him, and noticed that EVERY single Tweet he had (I scanned about ten posts down) was hateful and negative.

It truly blows my mind that a jerk like the guy I had to block would exert such an effort to spread negative energy. I have no desire to fend off creeps like this, so I block them immediately. They are loose cannons who look for victims to cyberbully, and there is no way to predict how far they will take their hatred. I will not tolerate such energy and always automatically block them, and if they are especially nasty or threatening, I will file an official report of abuse. I realize that I am more susceptible to such contentious people because I have built a name for myself and I put myself out there constantly, but it is not fair to blast me when my posts are primarily meant to inspire my fans and followers and entertain friends. The fact that some people go out of their way to be mean and to spread hate is mind-boggling to me. I begin to wonder what kind of karmic load they are carrying to spread so much negativity.

What is the best way to defuse hostility? It is always best to refrain from reacting to it. Physically walking away, ignoring hateful statements, employing the blocking feature on social media sites, email, and cell phones, smiling at the person who is being difficult can all work in neutralizing the bad energy.

Give Your Brain A Vacation!

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Please check out my original post at:

http://xactmind.com/xc/articles/give-your-brain-a-vacation/

By: Dr. Stacey Naito, Physician and IFBB Pro

Leaving Work Behind

Americans have a bad habit of skipping much needed vacations, either because they cannot catch up with their workloads, or because they can’t afford the travel expenses. However, everyone needs to press the reset button and allow their bodies, spirits and minds to relax. The brain in particular needs a break from all the factoids and sensory input which assault it on a daily basis. Yet we often feel the urge to check emails and social media while on vacation in an effort to keep up with the hectic and exhausting to-do list which seems to always hang over our heads. Guilt sets in over being away from work, even though we truly deserve to a have a little time off. The problem with tending to emails and other work-related items is that the break is eradicated, with the only distinction being that we have taken our work with us.

Information Overload

Even when we aren’t at work, our brains must sort through an enormous amount of information from our phones and computers. One 2011 study stated that we take in the equivalent of about 174 newspapers’ worth of information every single day. And since the brain’s ability to process information is limited, we often end up feeling overwhelmed and anxious as we try to power through all the information being thrown at us. Though the age of social media has enabled us to connect in novel and far-reaching ways, it also robs us of our attention and distracts us from other tasks.

So when we go on vacation, there should be a limit on the frequency with which we view social media sites. The best tactic while on vacation is to completely avoid electronic devices, but if you aren’t able to do that, set aside a brief designated time each day to check emails and peruse social media.

Leave the bulk of each day to relaxing, sightseeing, engaging in outdoor activities, and enjoying life. This way, your brain will enjoy the fruits of the vacation as well.

Put Your Phone Down!

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Please read my original post at:

http://xactmind.com/xc/articles/put-your-phone-down/

By: Dr. Stacey Naito – Physician and IFBB Pro

Cell phones are a necessary evil these days, but if you think about how much of your day you spend looking into a mobile device, you might realize that you have become overly dependent on it. Why is this such a bad thing? Well, for starters, our reliance on cellular technology makes us less productive and less attentive to tasks which we perform throughout the day. Whether you are cooking an omelet, driving to work, or drafting a letter, chances are that your cell phone is close by, and that every time it makes a notification sound, you stop what you are doing to attend to your phone, which draws attention away from what you should be focused on.

Cell phones are so distracting that scientists discovered that texting or engaging in conversation on a cell phone while walking can interfere with your ability to walk enough to cause accidents. This is because working memory and executive functioning are required during cell phone use, which distracts the user from the motor function of walking.

Another disturbing reality about our attachment to cell phones is the false sense of community we feel as a result of social media notifications and texts. The perception is that we are part of a vast network, but the ironic thing is that we tend to access our cell phones while alone. This isolation from actual interaction can actually trigger loneliness and depression. From the moment we wake up until we rest our heads to sleep, our cell phones are always on. They even serve as our alarm clocks now!

If you want to be more productive, leave your cell phone alone when you first wake up in the morning, and avoid using it while eating, driving, or performing other tasks. The messages and emails aren’t going anywhere, and neither are social media updates.

References:

Lamberg EM, Muratori LM. Cell phones change the way we talk. Gait Posture 2012 Apr:35(4):688-90.

Inappropriate Things People Do

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There are times when I am completely flabbergasted by the things people do which clearly overstep the bounds of professionalism and decency. It seems like more and more individuals seem to have lost their social filters, perhaps because they are so fed up with all the stress which modern society flings at them. People seem more desperate these days, like they are grasping for meaning in their lives. What is odd is that my observation of human behavior in general these days has been a collection of unpredictable, risky, peculiar, and sometimes just plain psychotic behavior.

Here are my top three out of the latest collection of gripes against people who have done and said inappropriate things:

1. The man with whom I had a business interaction who decided that there was no problem taking my contact information which was submitted for business purposes and sending me an email asking me out! MY GOD. I berated him for his utter lack of professionalism and for being so presumptuous. I am NOT on the market, and at no time did I make any indication that I was, nor did I send any sort of flirtatious vibe. Though he apologized, he went on an on about how he had perceived a connection, and about how he should have asked me out in person. To the man who stepped over the line: You are delusional. There was NO CONNECTION, but I guess in your desperate mind, you wanted to believe there was one so you made it up in your messed up head. Just because a woman is nice and engages in conversation does NOT mean that she is interested in you! Also, mister, if you had asked me out in person, I would have openly scolded you right in front of your co-workers, so that would have been a horrible idea as well. My suggestion is for you to understand how unprofessional you are!

2. The disgusting people who repeatedly post disgusting porn images on my Facebook fan page. What sucks is that I cannot block them since they are doing it on my fan page. I am shocked that Facebook fails to protect the fan pages of users, allowing scumbags to post whatever they want. This is harassment and abuse, and it should be a reportable offense! There was only one time I was able to find one of the people when I went to my main personal page, and when I did, I blocked that jerk immediately.

1. The guy who boldly wrote to me via my landing page, trying to persuade me to open the lines of communication with him. I am not stupid, and I my “oh shit, this guy is hitting on me” radar went off. I wrote to him and asked if he was inquiring about training or nutrition programs, or if he was trying to establish a “social connection” as I put it. I also made it clear that if it was the latter, I was NOT interested. He had the gall to send me a photo of himself, stating that I should see what he looked like! Sorry buddy, the answer is still and always a big, fat NO! As a matter of fact, the fact that he was stubborn enough to send a photo of himself (thank goodness he was fully clothed in it!) angered me. When I say I am not interested, nothing can change my mind. So let it go already!

Use Social Media To Blow Up Your Brand

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Those of you in the world of fitness and bodybuilding who have aspirations of becoming the next big fitness sensation have chosen an amazing industry, but it is saturated and the competition is fierce. These days, the most successful fitness people have built social media followings which help to get them on the map and generate interest in what they have to offer. The individuals who really stand out are the ones who know their target audience’s interests and needs, and accommodate them by posting relevant material which continues to lure their followers back to their profiles.

It doesn’t really matter how buff, attractive, or photogenic you are if you don’t have an understanding of how to appeal to your audience. It is no surprise that the pool of beautiful, fit people who are scrambling for stardom is considerably large, which makes it vital for fitness people to establish something unique and marketable if they want to rise to the top of the heap. This is where branding comes in. What IS your brand? What is your message? Do you know your target audience?

You can look at trends from social media to see who is following you and target the largest group. Then you need to determine what it is about you that grabs that target audience, whether it is your age, your gender, a specific training style, a distinctive look, a great product, etc. Once you have done that, you can use hashtags on social media to describe your unique qualities and to spark the interest of your target audience. If you have a certain key phrase you use all the time, USE IT! It is astonishing how effective using a key phrase can be in promoting your personality.

There are so many social media platforms now (Twitter, Facebook, Instagram, Pinterest, LinkedIn, Flickr, Vimeo, YouTube, etc.) that you have countless opportunities to build your fan base and also build your brand. Be sure to also tag your friends and industry people who are in your corner and believe in what you have to offer. There’s nothing like having a cheering section of friends who can help spread the word and grow your social media tree.

Make sure you have a website which is updated regularly, and direct your followers to that website whenever possible. Though having a slick website is a nice bonus, it is more important to have SOMETHING for followers to go to, even if it is a free site like Wix or WordPress. Many people will just shy away from fitness personalities who do not have a site established. There are several website template sites which are decent and which provide all the basics you need. Once you have established your brand, you can always upgrade to a more complex or detailed site.

On another note, I am always surprised by how many people want to establish a foothold in the fitness industry, but do not have business cards. I cannot tell you how unprofessional you look when you are trying to network, only to tell interested parties that you do not have a business card to hand to them. Business cards are pretty inexpensive these days, and in some cases free (Vistaprint.com is one site which offers free cards), so GET ON IT!