IFBB Pro Status And What It Means For You

IFBBpro_logo

As an IFBB Pro I can definitely say that it is pretty wonderful to have accomplished such a goal. IFBB Pro status is highly respected and an incredible honor. However, many individuals who are enchanted by the idea of chasing after Pro Status in the bodybuilding world are under the erroneous impression that their lives will change dramatically upon winning a Pro card. If you think that once you get your Pro Card, all your problems will melt away and people will be beating down your door simply because of your new, shiny status, think again. The majority of new IFBB Pros still have to hustle to get sponsorships lined up, and they still have to figure out how finance upcoming competitions. With the slump in print magazine readership it has become more difficult than ever to secure a cover or a feature article, even as a Pro.

It is far more important to showcase your particular talents and strengths and build your career and your brand well BEFORE even attaining Pro status. I planted the seeds for a true career in fitness well before I got my Pro Card (it began with me getting my Bachelor’s Degree in Exercise Science back in 1992), and competing aided in my efforts to increase branding and exposure. Though I was more “on the map” after going Pro, I worked harder than ever since then to prove my worth in a very competitive and saturated industry. So for those of you who hunger for that Pro card, don’t forget about what you are doing right now. The path you are walking in that race for the Pro card is your foundation for a great future in fitness and bodybuilding. Don’t risk messing up that foundation by forgetting about all the details which will get you to the Pro ranks.

One final note: I am aware of a large number of people who have jumped ship and joined other federations in their quest for Pro status. While some have made the switch in a diplomatic way, others have been so dazzled by the Pro status prize that they opted for an easier route. If switching federations is a better fit for you, then fine. But if you just want a Pro title so badly that this is the ONLY reason for switching, you might shift your focus on building your brand instead and hang up your competition hat. Remember, competing should be FUN. When you stop enjoying it, you really should retire from the stage.

My Client And Me After Her First National Qualification

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Check out this happy photo of my client Wanda Padilla on May 24th last year at the NPC California State Championships which was her very first event. She took a third place finish in Novice Bikini B (over 5’2″ to 5’4″) and a fifth place finish in Open Bikini C (over 5’2.5″ to 5’4″). She waited for a year before stepping onstage, and chose the same event to compete at this year. The difference with 2015 is that her placings improved: she took second place finishes in both Novice Bikini B (over 5’2″ to 5’4″) and Open Bikini C (over 5’2.5″ to 5’4″). These placings re-qualified her for National events!

Wanda is the third woman from the left in the gold bikini.

Wanda is the third woman from the left in the gold bikini.

Wanda is a hard worker, committed and focused, and I have no doubt that she will earn her Pro Card in this sport! I am very proud of her and honored to be her coach!

Maintaining A Healthy Perspective With Contest Prep Plans

The following article is featured on SportsNutritionSupplementGuide.com as well:

http://sportsnutritionsupplementguide.com/authors/authoritative-experts/stacey-naito/item/1496-maintaining-a-healthy-perspective-with-contest-prep-plans#.VVezzPlVikp
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Those of us who compete are well aware of the critical importance of following specific meal plans which are designed to optimize lean muscle mass and promote fat loss. However, these meal plans, especially during cutting phases, can be extremely restrictive. In our quest for attaining the ideal physique for whatever division we compete in, we may find ourselves in a spiral of obsessive nose-to-the-grindstone adherence to foods we may have grown to abhor, intertwined with strong temptation to deviate from the plan and indulge in forbidden foods, only to berate ourselves afterwards for doing so. After all, we are only human, and after weeks or months of eating clean, we may be so exasperated with daily servings of asparagus, tilapia, chicken breast, and sweet potatoes that our emotional food triggers may kick in and undermine our contest prep efforts.

With orthorexia, there is an unhealthy fixation on clean foods and one’s moods are dictated by how rigidly a clean diet is maintained. So how is this different from what competitors do in the weeks leading up to a competition? The mentally healthy approach is to regard food simply as fuel and to dismiss any emotional association with particular items. I have been witness to and a participant in the fantasizing of forbidden foods in a manner akin to lustful, sexual craving. I have heard competitors talk backstage at length about all the foods they were planning to indulge in immediately following their final visit onstage for the night.

What I find interesting about such food fixations is how they are distinguishable from anorexic behavior. When I was 19, I battled anorexia, dropping to 85 pounds on a 5’5’’ at my lightest. With anorexics, they have a clear and complete aversion to calorie-rich foods and have successfully turned off any interest or cravings for such items, whereas with bulimics, orthorexics and many healthy competitors in contest prep mode, coveting indulgent foods is rather commonplace. Among all these groups, there is a propensity for obsessive and compulsive behaviors. One may argue that such obsessions and compulsions are a vital component of contest prep and that without such tendencies a competitor will lack the focus necessary to succeed.

It seems apparent that competitors as a general rule, are dangerously close to that fine line which separates a healthy relationship with food from orthorexia. I remember quite well how rigid I was about the food I ate when I was anorexic and even kept a daily food journal in which I wrote down the calories and fat grams of every food substance ingested. I also recall how horrified and ashamed I was of myself when I would reluctantly consume a food I regarded as fattening.

Over 20 years later, I have a healthy relationship with food and for the most part regard it as fuel. Yet I am immersed in the world of contest prep and like many other competitors will balk and grumble about the clean foods I must eat. There are times when the mere thought of eating another spear of asparagus seems like the most disgusting activity in the world. On the rare occasion that I find myself in a restaurant, I find it an alien concept to peruse a menu and actually be able to order whatever I want from any part of the menu. There are also times during which my metabolism is in hyperdrive and I could eat almost nonstop for the duration of the day.

Here’s the thing: if I indulge in something that is not part of a contest prep meal plan, I don’t flog myself. Rather, I allow myself to enjoy the rare treat and move on. If you find yourself wallowing in extreme anxiety and prolonged guilt over ingesting a food item which is on the banned list, beware. This could signify the beginning of a food-related psychopathology.

Set A Contest Date And Stick To It!

Shut up and do it

I am writing this blog post in honor of those of you who have a tendency to constantly change your proposed competition date. I am not talking about situations in which your coach advises you to select a different contest as a means to give you sufficient time to be in proper condition. Instead, I am talking about competitors (new or seasoned) who keep changing proposed contest dates for a multitude of reasons, and end up frustrating coaches, friends and family as a result. Sometimes the reason for pushing back plans to compete may be solely financial, which is understandable since competition expenses can be quite high, especially for national level amateur NPC events and international IFBB Pro events. However, some people fall into a dangerous and self-sabotaging habit of pushing contest dates back because they are anxious and afraid of stepping onstage. This fear of competing is often accompanied by self-sabotaging behavior which includes eating too many mini-cheat and full cheat meals, skipping cardio, and skipping parts of workouts or entire workouts. In my experience as a coach and trainer, I can smell this behavior from a mile away, and always get confirmation when I see progress pictures. Sometimes the competitor is so ashamed of his or her deviation from the prep program that progress pics aren’t taken and sent over to me.

I honestly wish I could completely ignite that flame of INTENTION and DRIVE which is essential for success in competing in every single one of the clients I have worked with, but unfortunately, one or two have slipped through the cracks as a result of their defeatist thoughts and behaviors. Complete focus is critical for success as a competitor. Every dip, blip, obstacle, bad day and negative thought needs to be pushed aside. Watch any competitor who has an eye on the prize at all times, and you will see someone who never gives up, who doesn’t switch from one contest to another as a goal date, and who almost moves like a machine, determined to get things done. The phrase “I CAN’T” doesn’t exist for the successful competitor.

Make a decision to stick to the plan. Don’t deviate. Quit overthinking and analyzing. Get into a groove and stick with it. Be a beast. Be a machine.

FOCUS!

Pushing Away Fears And Slaying The Dragon

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There is no question that I am a chronic overachiever and a very stubborn and determined woman. As a result of these personality traits, I have been able to accomplish every large goal I have set in front of me. However, the process of making my dreams come to fruition has, on occasion, been peppered by self-doubt and procrastination. I know that I have a definite fear of failure and of being average, both of which are traits commonly found in the fitness and bodybuilding industry, and that is part of the reason why I find the industry completely irresistible. However (and this is also quite common in the industry), I have also suffered from a fear of success, and know all too well that such a fear can be even more crippling than any other fear.

If I were to dissect my journey to an IFBB Pro Card through a filter of fear of success, I can see that although I never really wavered from chasing that goal, certain thoughts floated through my head at times which threatened to derail me from my focus. The most prominent aspect of my fear of success was the concern that I might not deserve to become a Pro. It seems strange now, especially since I have been a Pro for almost two years, but I definitely remember thinking that maybe I didn’t have what it took to be a Pro, especially when first place national finishes were stacking up for me without the final reward of IFBB Professional Status. I remember hoping and wishing that the next national contest would be “the one” that would make me a Pro, but in the back of my mind, there was always that kernel of doubt that I didn’t deserve such a reward, and that somehow, I couldn’t deliver what the IFBB expected in their Pros.

Thankfully, everything changed in April of 2013, when my mindset shifted dramatically. Instead of thinking that I wanted a Pro Card and how I wished it would happen, I decided that I ALREADY WAS A PRO and began to embody the attitude that Pros had. Interestingly enough, my attitude change also coincided with the best physique of my life. I trained like a complete machine, never once allowing myself to get rattled or distracted by anything that threatened to sabotage my belief in myself. I was no longer afraid of success. From April until July of 2013, I kept using the hashtag “alreadyPro” to keep myself on track, and it worked like a charm, because on July 6, 2013, I reached my goal and became an IFBB Pro.

In the back of my mind, I was afraid of how things would change once I reached my big goal, and of how I might change as a result of the new status. Reflecting on that now, I fully realize how ridiculous that concern was, because I am still the same person, just with four awesome letters after my name. I had a similar concern when I was in medical school and concerned about how I would change as a person when I finally became a doctor. Though I know that the advanced degree made me somewhat more reserved, I still retained the sarcastic sense of humor I always had and was still just Stacey. I am no better than anyone else because of what I have accomplished, nor has the core of who I am changed in any way. I have been given more opportunities since achieving success in the world of bodybuilding and fitness, and the climate of my daily life has shifted, but all of it has been extremely positive.
knight fighting dragon
On another note, I remember one aspect of my fear of success with the Pro Card hunt which had been a minor concern during my journey, but which became more compelling AFTER I had reached my goal. The day that I won my Pro Card was one of the most incredible days of my life, and I found myself floating on a cloud in a state of wonder, disbelief, elation and relief for a couple of weeks after that event. Then suddenly, I was struck with the realization that since I had slain the beast and finally succeeded in getting that Pro Card, I no longer had a goal to chase. The sword had to be placed in the scabbard and put away. Once that realization set in, I went into a funk for months, and my body followed suit by retaining water and exhibiting signs of metabolic damage. Instead of feeling victorious, I was depressed because I didn’t know what to chase after anymore. I was able to move on by setting new goals, and surprised myself by changing the game plan and focusing on non-contest related pursuits. This shift in goals has created a whole new set of fears and challenges, but my past successes have strengthened my belief in my abilities, and I now feel confident that I will accomplish every one of my new goals.

Get Out Of Your Own Way

success-churchill-550x240Have you ever considered the possibility that you are standing in your own way when it comes to achieving success in your life? Yes, you heard me right. You might not have even known that there was such a thing as a fear of success, and if not, you probably aren’t aware of how a fear of success can sabotage your efforts at getting ahead and put you on a short course to failure.

Though we may crave success deeply and feel driven to set specific goals to get us there, we may cripple ourselves by harboring a feeling that we don’t deserve to have success, or we may question our own abilities. Self-defeating thoughts like, “What if I fail?”, or “Maybe I don’t deserve to be successful” may fester in one’s mind. However, some people entertain an even more frightening thought which is “What if I succeed?” and may be so paralyzed by that fear that they talk themselves out of pursuing a goal which gives them purpose, joy and passion. Suddenly, the lure of success sours in the face of one’s own fears.

The fear of success is more powerful than the fear of failure because the former can trap individuals into established patterns which are comfortable and which prevent the movement and growth necessary to achieve success. The road to success, after all, is unpredictable and forces people out of their comfort zones. It demands tireless efforts which at times may be stalled by roadblocks, and those obstacles may stack up or appear at critical times when the temptation to give up is immense. As daunting as such challenges are in the pursuit of success, they must be overcome if the goal is to be attained.

A fear of success can manifest as procrastination, whereupon projects may be put on hold and excuses made about why there is no time to complete them. Feelings of guilt may take hold if you happen to attain a certain level of success which eludes your peers, friends or family. You may worry that success will in some ways change you and your environment. Though you may lament your current situation and crave big changes that would serve as markers of success, you might find the idea of all those changes incredibly distressing.

The road to success is also often a lonely one in which you may feel lost, perhaps because others may not understand your journey, or because you may be traveling in uncharted waters with no one to lead the way or guide you. There may be haters who try to derail you from your master plan, which is usually a good sign since it is an indication that you are doing something which is perceived as a threat to your competition. You might also think that once you become successful, somehow that success won’t be sustainable and that the proverbial coach will turn back into a pumpkin.

Success will usually put a spotlight on you and you will get attention. Some of you may believe that the attention is great, but when all eyes are on you, scrutinizing every move you make, you may find that it is incredibly distressing. Success comes with responsibilities which may frighten and intimidate you, and you may feel incredible pressure to prove your worth as a result of that boost in visibility. Contrast that with being ensconced in a comfortable pattern which provides a predictable environment, and you can see why so many people chicken out and drop their big goals. Once you achieve your goal and become a success, the goal you were chasing after becomes irrelevant because the beast has been vanquished. The taste of victory may be sweet, but life may lose its meaning and purpose in the aftermath of such an accomplishment.

There are a number of things you can do to maintain your enthusiasm and focus while carving a path to success:

Keep sight of your goals and purpose – Not only is it important to write down specific goals so that you have a blueprint of how you will achieve success, it is also essential to review those goals regularly to make sure that you stay on track and remember the purpose which drives your efforts. I recommend reviewing your master goals list at least once a week.

Gain knowledge – If you sense that your knowledge base is lagging, invest in educational pursuits which will add credibility and push you towards your goals faster. For example, talk to experts in the field you are trying to excel in, read books on pertinent subjects and take courses. Remember that your heroes can eventually become your rivals if you learn from them and pattern your behavior after them.

Become inspired by the people who believe in you – Chances are that you have people around you (spouse, family members, coworkers, fans) who completely believe in you, are inspired by you, and want to see you succeed. Though you may feel pressure to succeed and a sense of obligation as a result of this, you can focus on the enthusiasm which they have for you and allow it to wash over you and motivate you.

Keep a gratitude journal – It can be so easy to complain about one’s situation and play the victim when things aren’t going as planned, but such behavior only does harm when trying to stay motivated in achieving goals. Shift the focus instead onto all the wonderful things, people and other blessings you have in your life and allow them to fortify your resolve to move forward.

What Do You Bring To The Table? Know Your Worth

Originally published on mensphysique.com on Saturday, 06 December 2014

This is part two of an immensely popular article which I wrote for the site.

http://www.rxmuscle.com/blogs/the-business-fitness-modeling-and-showbiz/11909-what-do-you-bring-to-the-table-know-your-worth.html
Olympia 2014 foursome
Last month I wrote an article in which I discussed different levels of athlete sponsorship and the tendency of some sports supplement and fitness related companies to use athletes as unpaid salespeople under the guise of being sponsored. This month I am flipping to the other side and discussing athlete value, i.e., what the athlete SHOULD be bringing to the table in terms of marketability, knowledge, and salesmanship when approached for a sponsorship.Both the company and the athlete should have something to offer the other party so that the relationship is a healthy symbiosis which promotes both parties. Essentially, when an athlete and a company work together, they should be working as a TEAM so that everyone can benefit from the union, but this doesn’t always occur.

In some cases, athletes will work tirelessly to promote a brand for little or no compensation, while in others, supplement and fitness related companies put their energies into an athlete, believing that the athlete will enhance the brand, only to have an athlete take advantage and become extremely lazy and neglect his/her end of the deal. While there are athletes out there who have tremendous value and who have built laudable reputations through inspiring articles, e-books, and client transformations, there are countless more who have an exaggerated sense of self-entitlement and who believe that simply because they graced the stage once or twice, they deserve to have everything handed to them for free.

If you are new to competing or to the fitness world in general, you need to be aware that it takes time to build your own brand and to find your place in the industry. Perhaps the best thing you can do at this point is to assess your value and what you truly bring to the table. Companies which are looking for brand ambassadors want someone with a following and a unique presence or message which is congruent with their brand philosophy, so if you aren’t there yet, you had better start working on building your own value.

Let’s start with physical appearance. Those who are successful in the bodybuilding and fitness industry have great physiques which they continue to improve upon over time. Individuals who maintain a relatively consistent weight and conditioning level throughout the year tend to fare best as well since they are close to shoot/contest ready almost all the time. Some of the top signed sponsored athletes are also some of the best looking people on the planet! I’m not saying that you have to have movie star good looks to land sponsorships, but it certainly doesn’t hurt. This is when you need to be VERY realistic about yourself and what you bring into the mix. You should be blessed with good looks or a distinctive, appealing look, or at the very least be photogenic if you expect to land a sponsorship with one of the bigger supplement companies.

Perhaps you are just average looking, or have a face only a mother could love, but you ooze sex appeal and charisma. If you are blessed enough to have such an energetic pull on people, this could work in your favor during booth appearances and videos, and increase interest in the brand you are representing. You are also far more likely to get picked up by a company if you have an enthusiastic and positive attitude. In keeping with this, you should only work with companies which sell products you truly believe in and like, because your enthusiasm for the products will come through naturally as you promote them.

Another valuable trait which increases an athlete’s value is integrity. People who do well in the fitness and bodybuilding industry and who have longevity within it tend to be truthful, sincere, and have strong values. You must have a strong backbone to survive in this highly saturated and fickle industry, and that only comes with knowing who you are and honoring your personal beliefs. If you sell out and take shortcuts, you run the risk of having a very short-lived career.

One of the most powerful ways to connect with your core audience is to show your human side and share stories which allow your followers to relate to you. It doesn’t matter if you show your own body transformations or those of your clients, as long as followers can see a before photo which they can relate to and an after photo which inspires them to take action. Such inspiration becomes even more powerful when you offer to help followers to reach their fitness and wellness goals. People begin to believe in YOU, and that can give you the leverage you need to promote a product line for a brand you represent.

If you have experience and education in fitness, nutrition, business, advertising, medicine, physical therapy, massage, or any other field which may be relatable to your journey in fitness and to the people who follow you, it’s a good idea to fortify such knowledge by becoming an authority. You can do this by creating videos, blog posts and books which showcase your knowledge. This can make you especially valuable to supplement and fitness companies which are considering bringing you on board because you can offer your knowledge as part of the deal which you negotiate with them.

Many companies assess the popularity and reach of an athlete through social media numbers, a tactic which can edge many athletes out of the running for top sponsorship spots if numbers are all they care about. Some athletes have purchased followers or promoted their profiles by paying for them, which has worked in their favor when securing sponsorships, but I don’t recommend this route since many of those paid followers won’t buy products which the athlete promotes. Then there are athletes who desperately want to work in the industry and obtain sponsorships, but have built their following solely on sexy half-naked photos of themselves. These athletes (mostly women) have resorted to using their social media channels solely as a means to post scantily clad selfies which ostensibly generate a ton of likes from the opposite sex. Every athlete who lowers his/her standards to this point where the only value generated is from smutty photos is sure to find that there is no legacy to speak of as time goes on and looks fade.

Even if you build your value and show consistently that you have a strong work ethic, you must continue to meet your end of the bargain. Sometimes companies will give you product as a trial run to see what you will do with respect to adding value to the brand. Some athletes will ramp up slowly, while others will jump right in with social media posts and will do all they can to promote a product. I have also seen some athletes start out as strong cheerleaders for a product, only to fizzle out because they lack self-discipline and consistency. Of course this can also occur on the company’s end, so it behooves both the athlete and the company to check in with each other regularly to make sure that everyone is happy.

What To Do After You Have Slayed The Dragon

Originally published on mensphysique.com on Saturday, 08 February 2014

http://www.rxmuscle.com/blogs/the-life-inspiration-and-dedication/10154-what-to-do-after-you-have-slayed-the-dragon.html
Pro Card (2)
The enticing waters of the competition world can truly rule a competitor’s life, especially when a national qualification is won at local and regional shows and the national stage beckons. In fact, most of you probably already have your national contest strategy in place and are prepared to hit contest after contest to maximize your chances of getting a Pro Card.

Every year competitors continually squirm through that national level bottleneck in an effort to go Pro, accommodating and prioritizing the NPC national contest schedule and scheduling work and vacations around it. Believe me, I can relate. The national contest lineup was so etched in my brain over the last few years that I would maneuver my work schedule and everything else around it, year after year.

A profound shift seems to occur for many competitors as they pass into the Pro ranks. When I went Pro in July of 2013 at Team Universe, everything in my life took a radical shift. I am sure many of you who are IFBB Pros understand what I am talking about. Suddenly you are cast into a wide ocean, with more contests, more opportunities, and more ventures. It can be downright confusing, overwhelming and a bit depressing once you realize that the battle you waged to slay that dragon is now over, and that unless you wish to slay a bigger dragon by earning a spot on the Olympia stage, you might not know what to do now.

Probably the best advice I can give to new IFBB Pros is to enjoy the moment and float on the cloud for a while, then be prepared to roll up your sleeves and get to work. I honestly believe that becoming a Pro actually means you have to work harder to reinvent yourself and make your mark in the world. You are in an elite group, surrounded by many driven and incredibly talented people. How will YOU stand out?

Maybe competing is still very much in your blood and you want to collect wins and points, or you want to remain relevant in the competition world. That’s fine, but just make sure to look at the bigger picture. The people who didn’t give you a second glance when you were an amateur might suddenly be fussing over you, but don’t let the attention get to your head. You need to leverage your Pro status and your unique talents and position yourself in such a way that you truly make an impact on your followers and potentially build business and a name for yourself. Think beyond the stage, push your brand and your message, and you may indeed become one of those Pros who really stands out.

Get out there, PRO!