Conformity In The Medical World

stethoscope-doctorBefore I dive into this topic, I want to make it very clear that I am proud and honored to be a physician. I endured four years of medical school and three years of residency training because I had a lifelong love of medicine and truly wanted to be a healer. That being said, I have never been nor will I ever be what is considered typical for a physician. Don’t expect me to talk about medical cases and read medical tomes when I am away from the office. Many of my colleagues are so unbalanced that they will eat, breathe and live medicine constantly, but that is not my style at all. Some of them are also social misfits and cannot talk about a non-medical topic without stumbling and bumbling. The social awkwardness of some physicians is so painful to witness that I find myself cringing and looking for a quick exit when social hour begins at a conference or medical dinner.

I keep my fitness background on low profile when in medical circles because I realize that some of my colleagues may regard what I do in the fitness world as highly irregular and downright scandalous. To be honest, I really don’t give a hoot what they think, but because I don’t enjoy being scrutinized by conservative types, I avoid discussing my fitness activities as much as possible when at medical events. I realize that aside from our medical backgrounds, my colleagues and I share almost NOTHING in common. What could I possibly say to a colleague who brings a stethoscope to a medical dinner (yes, I have seen colleagues do this!)? The lives of most docs are boring to an extreme and do not hold my interest. I am not saying that all doctors are like this, but I definitely keep my interaction those who act like medical snobs to a bare minimum. There are a few doctors who will make a point of pimping the other docs at a dinner table. Pimping refers to quizzing on medical topics and cases and is typically performed by a professor or proctor and directed at a student or resident during teaching forums or rotations. It is extremely tacky when a physician attempts to pimp his colleagues and is a clear sign of an inflated ego.
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I don’t mind standing out in the flock with plumage that is brighter. It honestly suits me. But it doesn’t mean I am less than the other doctors who are out there. I am licensed and board certified, a published medical researcher and see patients on a regular basis. Thank goodness I have a very full life, one that is so varied and exciting that I can easily escape the dry and often depressing climate of medicine and enjoy something that has twists and turns.

It’s MY Image And MY Branding

I have been struggling to assemble various elements of my personal branding on my own, but this task has proven to be extremely challenging. One of the first things I worked on was a logo, but after seven months, I still have nothing to show for it. Part of the problem is that I only have ideas of what I want to convey, and I have to rely on the creative vision of a logo designer to interpret my ideas in a way that is cohesive with my brand. This project has dragged on and on, and I am now beginning to doubt whether I will have a logo before the end of the year. There are countless other things on my to-do list, such as compiling an email list, revamping my three websites, designing a newsletter template, etc. I don’t have the expertise, nor do I have the time to do all of these things on my own. So I have been sitting on these projects as well.

Another thing I was hoping to get into place was a public relations person to help me with my image and to increase my exposure. Here’s where I ran into another wall. I had a meeting recently with a very competent and talented PR person but as we continued to discuss my goals and my vision, I realized that there was a disconnect. This person went through my images online and explained why certain images fell outside the realm of certain goals I was trying to achieve. While I understood that some images were less conservative than what a typical physician would take, I also felt attacked and restrained. Part of what I love about being who I am right now is the fact that I AM atypical, that I am defying the odds, and that I am challenging stereotypes.
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One thing this person told me was that I needed to consider what a certain television show producer would think of me if he saw how I portray myself on the internet. With all due respect, I don’t live my life for others, and I will NOT conform for the sake of being invited on someone else’s TV show. I have enjoyed my personal freedoms and feel that as long as I honor the boundaries of common decency, I am NOT going to start doing photo shoots in business suits. That is simply NOT me and I would be miserable if I was FORCED to do that. I will never be the kind of person who will fit in a neat little conservative box. Try doing that to me and I will rebel.

In an era where the more outlandish and crazy someone is on television, the more popular they are, why is it that I am expected to remain on the straight and narrow path, with the reins pulled tight against my expression and my personality? I honestly don’t want to EVER sell out and become what a TV network or what middle America expects me to be. Perhaps Dr. Oz’s popularity stems somewhat from his conservative vibe, but I can tell you that when it comes to image, I will never be a predictable female version of that guy. No way. Don’t expect me to wear scrubs on a national TV show or dress in conservative garb just to appease the viewers. I am an IFBB Bikini Pro and very proud of it. So what if I model swimwear and fitness apparel? So what if I like to look sexy? Since when is that a crime?

My plan is to keep doing what I am doing, remain true to myself, maintain my integrity and keep moving closer to my ultimate goals.